Over the years, the approach to marketing in general has stayed the same. Some industries are the exception. The first advertisements from major watch companies were printed ads in catalogs, and some times flyers hung up in easy to spot locations. These printed ads focused mainly on the functionality of Read more…
The Zenith Defy Diver is a sports watch, introduced in 1969 it became a mildly popular choice for watch collectors. During the late 60s and early 70s the market saw an influx in advancements both when talking about movements, but also in regards to design. Today, the watch has become Read more…
This Universal Geneve, is a solid gold version of the Polerouter designed by the famous watchdesigner Gerald Genta. Genta is mostly known for designing watches like the Audemars Piguet Royal Oak, or the Patek Philippe Nautilus. The movement The reason this watch is adored amongst collectors is because of its Read more…